This year’s National Ploughing Championships 2025 once again highlighted the very best of Irish agriculture — farmers, innovators, and industry leaders showcasing the future of farming. For Pearson Milking Technology, it was a proud moment as our latest product, the Titan Pulsator, was recognised as a finalist in the Overall Enterprise Ireland Innovation Awards.
Why Titan?
The Titan Pulsator is the world’s first pulsator with AI-powered acoustic diagnostics. It doesn’t just drive the milking process — it actively listens, learns, and protects.
Listen: Titan continuously monitors the sound of each pulse cycle.
Detect: It instantly identifies issues such as vacuum fluctuations, blockages, or irregular pulsation patterns.
Protect: By alerting farmers to problems early, Titan reduces downtime, protects cow welfare, and ensures consistent milking performance.
This “Listen. Detect. Protect.” approach sets Titan apart from anything else on the market.
Recognition at the Ploughing
Being named a finalist in the overall Innovation Awards at the Ploughing Championships is a fantastic validation of the hard work and vision behind Titan. The Innovation Arena is the stage where Ireland’s brightest agricultural ideas are celebrated, and to have Titan showcased among the very best is a proud achievement for our entire team.
What It Means for Farmers
Titan isn’t just about technology for technology’s sake. It’s about:
Reliability: Farmers can trust their pulsators are performing at their best.
Efficiency: Early detection prevents costly downtime.
Cow Comfort: Consistent, accurate pulsation improves teat health and milking outcomes.
For farmers, that means peace of mind and better long-term performance from their milking parlour.
Looking Ahead
Innovation has been at the heart of Pearson’s story for over 76 years, and Titan represents the next step in smarter, data-driven milking technology. As we look ahead, we’re excited to continue developing solutions like Titan that make farming more efficient, more sustainable, and more rewarding.